Lanyards are now commonly used for various reasons. They are used as a marketing tool. They’re also used in universities, trade fairs, sporting events, and even during concerts.
But, not all lanyards are the same. You have to choose the right lanyard that is fit for your goals, needs, and style.
Here are the questions that you should answer in choosing the right lanyard:
1.Where will you use it?
In choosing the right lanyard, you should first consider its purpose. What are you going to using it for?
If you’ll be using the lanyard as a marketing tool, it will be a great idea to use high-quality materials. Remember that the lanyard will represent your company so you have to choose top of the line materials and come up with a professional-looking design.
If you plan to give away the ID strings to your employees to hold their badge, you should make sure that the laces are professional-looking. You should also choose colors that represent your company. It is also important to print your company logo on the badge.
If you plan to give away the lanyard during a concert, you have to pick a type of lanyard that is fun and represents the personality of the band or the artist. If it’s a pop star’s concert, you can choose pink or bright-colored variants. If it’s a rock concert, you can go for dark-colored ones.
If you are going to use these accessories for a trade fair or conference, it is best to go for those that are professional-looking. It is also best to pick high quality materials as most of the attendees are respected professionals and entrepreneurs.
Also, people who attend sporting events are usually physically active. So, if you are giving it away during a soccer game or any other sporting event, you have to go for durable materials that can withstand moisture and heat.
2. Who will use it?
If you are giving it away to students, you have to choose an inexpensive but durable lanyard. Students love to move around so you have to pick something that will last for the whole school year.
If you are giving it away to employees or business partners, it is best to choose a high-quality and professional-looking lanyard. You can either go for woven polyester or satin. It is also best to use a secure attachment especially for lanyards used to hold company badges.
If you are using the lanyard as a promotional giveaway, you have to ensure that it suits your target market. For example, if you are selling real estate properties, it is important to keep your lanyard design classic and professional. But, if you are selling fashion accessories, you may want to incorporate a fun and trendy design. You could even go for beaded ID strings.
3. What is your budget?
This is a very important question because as mentioned earlier, not all ID strings are the same. In fact, their prices could vary depending on the materials used.
If you have money to burn, you can for expensive ID strings like the ones made of woven polyester or satin. You could also customize the design and add in different colors. But, if you are on a budget, it is best to keep your lanyard design simple. It is also best to stick with cheaper materials like plastic attachments, nylon, and cotton. It is also best to order the lanyards in bulk. This way, you’ll get discounts and special prices.
Remember that different lanyards cater to different uses. So, it is best to pick the one that fits your purpose, the taste of your recipients, and your budget.